TL;DR Morning Brew offers young professionals entertaining business news via daily newsletter. By implementing a milestone-based referral system, users are incentivized to share Morning Brew with their friends and colleagues. ~25% of their 1.5 million active readers have subscribed through direct referral. — In August 2017, Morning Brew’s referral process was just the bare bones. …
Meet Kelly Stocker, a Type A personality who constantly wrestles with a procrastinator’s brain. Kelly works in web content and consulting. She started a productivity side hustle when she realized that everyone — from startups to big corporations — struggles with digital overwhelm: the feeling that there is never enough time to get the big …
You’ve sent the most important cold email of your life. The person you’re emailing could be the incarnation of your ideal buyer persona. They were practically born to read your pitch. You read and reread the email before clicking send. Your mom even proofread the message — twice. You know that this is the best copy …
Email is the Crocs of the internet. Love it or hate it, it’s not going anywhere. Email is so powerful, in fact, that many businesses — even AppSumo — are built on a combination of email tools, strategies, and tactics. For today’s article, we’re going to delve into some of the tools for email outreach. …
If you have the resources, creating and selling an online course is an amazing way to monetize on all that knowledge in your noggin. But it’s definitely harder than it sounds. That’s why our team put together this unbelievable giveaway, designed with course creators in mind! Enter this Giveaway Now
Whoa, now. All those spreadsheets and PDFs are stressing me out. Time for a new invoicing app? The good and bad news is, you’ve got a lot of invoicing apps to choose from. In this article, we want to streamline your search. We’ll showcase some of our favorite invoicing apps and emphasize the features that …
Email outreach is equal parts art and science. But many agency owners and entrepreneurs get intimidated by one side or the other. (But, like, objectively: How many Keanu Reeves gifs is too many for a cold email?) That’s why we decided to enlist the mind and tactics of email-marketing veteran Guillaume Moubeche to help you …
Sure, we might have an email list of over 750,000 people, but it can get lonely here at AppSumoHQ from time to time. (“I promise I have friends, mom. They’re just internet friends.”) But occasionally, we get the rare pleasure of meeting Sumo-lings and AppSumo partners IRL. Recently we chatted with Guillaume Moubeche from lemlist, Doc …
At the end of several guest lectures he delivered at Princeton University, Tim Ferriss used to give students a highly unusual assignment. The task? Find a way to contact celebrities and business luminaries. Not C-list celebrities, mind you. We’re talking household names. To incentivize full involvement, Ferriss “promised the student who could contact the most …
Frank Robinson was relentlessly focused on simultaneous customer and product development when he coined the term “minimum viable product” in 2001. As he puts it: A new product often starts with a problem to be solved or an invention, accidental or otherwise. The next step is hypothesizing a product and market. While teams invariably seek …
