You likely already know the value of creating and sharing visual content online. Visual content improves memory recall, articles published with visual content are shared more frequently on social media, and 65% of people are visual learners. If you aren’t already creating visual content for your website and social media channels, it’s probably not because you don’t believe it’s important, but because you simply don’t have the time to dedicate to graphic design.
That’s where DIY graphic design tools come in handy. There are a variety of different online tools you can use so you can create eye-catching images without having to start from scratch, learn how to use Photoshop, or hire a graphic designer. One of the most widely-used DIY design tools is Canva, which has a library of different templates and layouts to choose from to create images for your website, emails, and social media channels.
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If you don’t like using Canva, or you want to evaluate other options before choosing the right design tool for your needs, we’ve put together a list of nine Canva alternatives you can use to create and edit graphics, no matter what your graphic design skill level may be. We’ve detailed the pricing structure of each tool and listed out the top priorities each one solves for so you can find the right solution for your needs and your budget.
Top 10 Canva Alternatives
If you’re looking for Canva alternatives, tools like RelayThat, Piktochart, Snappa, Stencil, and Venngage are a few options that offer similar capabilities for creating and editing visual content for social media, blog posts, website content, and more.
10 Canva Alternatives for Easy Graphic Design
Price: $67 for One Year of Access [Discounted Offer]
Source: Creative Beacon
The feature that sets Crello apart from other Canva alternatives on this list is its Animation Maker suite, which gives users animated templates and objects to use to bring more engaging images and videos to life. Animated templates include formats for vertical and square video, Facebook and Instagram stories, and Facebook cover videos, which will help set your brand apart online. Crello also has a large template and image library users can choose from, including illustrations, with plenty of options for various web content formats and platforms.
Crello starts free, but key features like Animation Maker are only available for Pro subscribers. You can also grab one year of Pro Plan access to Crello for the discounted price of $67 on AppSumo!
Choose Crello if:
- You want to create and share animated images.
- You want a mix of stock photography and illustrations to use in your images.
Price: $49 for lifetime access
RelayThat is the ideal option for creating your own branded visuals for landing pages, social media, and ads when you don’t have a lot of time to spare moonlighting as a designer. Users simply upload their brand assets, and RelayThat will suggest various design sizes and formats for different platforms. If you’ve checked out Canva and need more template options to choose from or tested design suggestions, RelayThat is a great tool.
The more images and colors you add to its library to choose from, the more custom image templates RelayThat will suggest for you. If you’ve started building up an arsenal of branded content, you can upload it to RelayThat, but if not, it offers thousands of royalty-free images to choose from. It also includes image SEO capabilities to help your images rank in organic search, suggested image layouts for different industries, and its layouts are constantly tested for engagement and conversion to make sure you’re only putting out content that will help you reach and convert your ideal audience.
Choose RelayThat if:
- You want to save money on a lifetime subscription instead of paying month to month.
- You’re creating images for multiple different website, ad, and social media platforms.
- You’re not a designer, and you need an easy to use tool when it comes to choosing the right colors and text styling to help your images convert.
Price: Starts free; $29/month for Pro subscription
Piktochart’s specialty is helping you create your own charts, graphics, and infographics with their library of data visualization templates. Piktochart’s niche is easy-to-use data visualization tools, but it also offers templates for creating your own social media images and presentation slides. Piktochart doesn’t offer all of the same capabilities as Canva, but it offers more data visualization templates and capabilities if that’s a form of visual content you want to create more of.
Piktochart’s free plan offers only limited access to different templates, so if you anticipate doing a lot of infographic and chart creation with this tool, it would be worthwhile to upgrade to the paid tier.
Choose Piktochart if:
- You want to produce data visualizations for sharing on your website, in your content marketing, or on social media.
- You want to create more visually appealing presentation slides.
Price: Starts free; $15/month for Pro subscription
Snappa is another DIY graphic design tool that offers plenty of templates to build off of, royalty-free images to choose from, and the ability to upload your own branded images to include in your designs. Two features that set Snappa apart from other Canva alternatives include the ability to import your own custom fonts and the ability to share your designs directly to social media without leaving Snappa.
Snappa caps downloads for free users at 5 per month, and free users can’t share images on social media, so if you want full access to all of your designs and to share images on social media directly from Snappa, its Pro subscription would be a better option.
Choose Snappa if:
- You want to be able to create and share social media images on the fly (without needing to re-upload them to a social sharing tool).
- You want to use custom fonts in your images.
Price: Starts free; $9/month for Pro subscription
Stencil is a lightweight Canva alternative that makes it easy to create images for your website or social channels on the fly. It has different browser extensions so you can easily highlight text or capture an image to pull it into your design creations, and it boasts more than 100,000 different quotes you can choose from to add to social media graphics. Stencil has fewer templates to choose from than other options on this list, so if you need a template to get started, Stencil may not have as many for you to choose between.
Free Stencil users are limited to creating 10 images per month and have to upgrade to the Unlimited plan for $12/month to get the full capabilities of the tool.
Choose Stencil if:
- You plan to produce social media posts featuring motivational quotes to appeal to your audience.
- You source inspiration for visual content from all over the internet and want to be able to easily access your design tools from a browser extension.
Price: Starts free for students; $19/month for Premium subscription
Venngage boasts a wide array of different templates for users to choose from. Between social media images, cards and postcards, and reports and presentations, this Canva alternative is a great option for anyone with a wide variety of visual design needs. Venngage also creates a ton of educational content on their blog to share best practices and new learnings with their audience, which may help you grow your DIY design skills even further. Similar to Piktochart, Venngage’s primary use case is for data visualization and infographic content creation, so users will find limited templates in other content formats with plenty of infographic templates to choose from.
Venngage is pricier per month than most of the other options on this list, but paying annually helps defray the cost.
Choose Venngage if:
- You have a lot of different visual design needs and want to create and save your images all in one place.
- You plan to create infographics, charts, and other data visualizations.
Price: Starts at $7.99/month for Basic subscription
PicMonkey offers robust photo editing capabilities and allows users to do cool things with their images, including advanced editing, effects and filters, and making collages. Because PicMonkey’s original use case was for photo editing, it’s not the best alternative to Canva if you plan to use it for creating images specifically for web and social media, but it offers some templates and design assets to use for that purpose.
PicMonkey offers a seven-day free trial to test it out, after which you’ll need to start paying for its Basic or Pro subscriptions.
Choose PicMonkey if:
- You want to edit images without needing to learn how to use Photoshop.
- Image quality is more important to you than having a wide variety of templates on-hand.
Price: Starts at $8.99/month for Basic subscription
Fotor offers advanced photo editing capabilities within a design interface that’s similar to Canva’s so users can quickly edit images and use them to create web designs. Fotor also creates video tutorials on its website so users can keep learning and growing their capabilities with the tool.
Users can start with Fotor’s Basic subscription with limited editing capabilities and advanced design features.
Choose Fotor if:
- You want to edit and retouch your images.
- You want to build your web and social images off of a template.
Price: Starts free; $7.50/month for Plus subscription
Easil offers some of the most advanced image editing capabilities among the Canva alternatives that also offer different templates for various platforms and web content formats. Easil lets users upload their brand assets and make their own templates for other team members to create their own branded images, and users can print images from directly within the tool if needed.
Easil also offers users its exclusive stock images so you can avoid using the same royalty-free images as everyone else on the internet, and you can use Easil to make GIFs as well at static images.
Choose Easil if:
- You need to create branded templates the rest of your team can easily use.
- You want a more unique look and feel to your images and designs.
Price: Starts free; $39/month for Single subscription; $117/month for Team of 3 Users
Visme is among the most versatile of Canva alternatives, allowing users to create engaging presentations, infographics, documents, videos, graphics and everything in between. The tool unifies the content creation process and provides easy-to-use templates, millions of images and thousands of icons, and over 50 charts and data widgets. Plus you can add video or audio and embed anything. Editing and customization are a breeze, too.
Visme starts free for a Basic Plan, but the Complete Plan comes with unlimited projects, more storage, and key features like the slide library.
Choose Visme if:
- You want access to easy-to-use templates, infographics, and an extensive image library.
- You want versatility and all-in-one capabilities in your visual content creator.
Bottom line: No matter what your goals are with creating visual content, one of these DIY design tools will help you save time and headache when it comes to creating graphics for your business. For a DIY design tool with the capabilities and templates that you need at a startup-friendly price point, you can purchase lifetime access to Crello or RelayThat for only $49.
Interested in learning more about graphic design tools? We’ve put together this list of our favorites.
If you’re a content creator, marketer, or founder looking for more tools to help you grow your business, check out AppSumo’s directory of affordable business tools for founders and their growing companies.